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Preschool to Prison Consultancy

Brand + Website Design

While keeping the iconic orange color from the documentary, I incorporated the pipeline motif to the logo and device to refer back to the core social justice issue this company is centered on: the school to prison pipeline.

Marketing Club of New York

Branding

Starting with a logo designed by a student group as an outreach effort, I established the branding guidelines and designed the new brand device for MCNY in order to communicate a modern image.

Summer Friday MCNY Rebranding
Summer Friday Cigna Flyer Designs
Cigna + Evernorth

Rebrand Application

As a part of Cigna and Evernorth's rebrands, I designed hundreds of flyers, infographics, and presentations in line with their new brand guidelines.

Beauty 21 + Boscia

Digital + Print Marketing 

From animated videos for social media to eblasts and postcards, I've designed marketing assets for both Beauty 21 and Boscia for various product launches.

Boscia Peptides Eblast Design
Boscia Component Update Design
Beauty 21 + Boscia

Packaging + Displays

While working for Beauty 21 and Boscia, I designed component artwork, packaging, blister cards, product displays, endcaps, planograms, etc. Here is just a sample. 

Cal Poly Pomona

Marketing Campaigns

For Cal Poly Pomona, I designed all marketing assets for multiple marketing campaigns.

  • #CPP1stDay is a yearly marketing campaign meant to generate conversation and excitement for the first week of school.

  • The Game was a campus-wide scavenger hunt to educate students on semester conversion.

StratComm #CPP1stDay Campaign Poster Design

ILLUSTRATION + STORYBOARDING + VIDEO EDITING

personal projects

email

katelyn.page.johnson@gmail.com

follow me

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